COOPERATIVE CLOUT
  • Member Value
  • Operating Muscle
  • Clout
  • Planning Tool
  • Pricing

Operating Muscle.

​How sustainable is performance?

Operating Muscle (Financial Sustainability)

The financial sustainability aspect of Cooperative Clout is important because traditional “return/value” measures of performance fail to address it.  It’s possible to score high in return to members, but because productivity, asset quality, and capital adequacy are ignored, financial sustainability may be in question. Operating Muscle creates a check and balance system to ensure Member Value is created in a sustainable manner.
Credit unions demonstrate Operating Muscle in six areas: (click on links to see how)
  • Operating (Recurring) Return on Assets
  • Top Line Net Revenue Growth
  • Productivity (Economy of Scale)
  • Depth of Member Relationship
  • Strength of Product Mix
  • Capital Adequacy

What's in the report?

Summary of Operating Muscle. A report that displays each Operating Muscle measure, how performance compares to peer, and the percentile ranking.
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Operating Muscle Detail. A summary that details each aspect of Operating Muscle in the peer group. You can use this information to identify characteristics of credit unions with the most muscle.
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  • Member Value
  • Operating Muscle
  • Clout
  • Planning Tool
  • Pricing